A social companion mobile application, helping users spend more time with the people they value most in their lives.
Category
Full Stack Development
Product Design
Year
2022 - Current
Tech
Expo - React Native
Apollo - Prisma - GraphQL
Figma
As the creative and technical co-founder of Peaple, I assumed every role in the design and development pipeline. From ideation, mockups, branding, strategy, and marketing, to prototyping, infrastructure (both backend and frontend), implementation, testing, feedback, refactorisation, new features, and everything in between!
Founded by myself and my brother, Peaple is an app that aims to aid in fixing the giant problems of loneliness, relationships, and happiness.
While relationships are one of the biggest and most important pillars of everyone's lives, we have mediocre tools that don't garner the true deep connections that matter. Current social media is shallow, so we wanted to create something that gets to the heart of the problem.
We socialise as a side effect of structure, like consistent hobbies, work, community events, and school. However, when that structure disappears, relationships can often fall into a void unless a huge amount of work is put in. We want to make it easier by allowing our users to understand their social circles, pioritise their relationships and give structure to the facet in our lives that has the biggest fundamental impact on our health and happiness.
When it came to designing the brand for Peaple, we wanted a motif that implied natural growth, hence the centrality of peas across the platform. We also wanted to represent the character of the company in the design itself, keeping it friendly, inclusive, and playful, while also giving an air of wisdom, purpose, and reliability.
In that vein our font, colours, and graphics are saturated, rounded, and cartoon-like in order to present the playful side. The UI uses sleek minimalistic shapes and layouts to stay professional.
Our tone of voice and language usage also represents both angles. Utilising pea-centric puns and a friendly casual tone for relatability, while also focusing heavily on statistics and researched content to impart our thoughtfully backed processes and goals.
I created all of the interfaces and graphics myself, primarily in Figma. We used a fully clickable prototype to gain initial user feedback which then informed the actual design of the app. This is constantly edited and referenced when creating new screens or optimisations.
stack
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stack selection
Holistic System Understanding - Option Comparison - Research - Experience vs Optimisation - Self Backing.
Challenge
Approach
Outcome
Figure out where to start, how to start, and what to start with. There are thousands of combinations for all different scenarios with varying recommendations, cautions, limits, knowledge required, community support, customisation, hand-holding, and reliability.
today
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calendar
Complex Feature Building - Edge Cases - User Research - Native Integration - Custom vs Package Balance.
Challenge
Approach
Outcome
Create a robust calendar feature that felt both familiar and unique while integrating with the app’s current data structure and systems.
network_node
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vine - social map
Ideation - Unique Problem - Concept to Implementation - Design & Dev - Scoring System - Visual Integration.
Challenge
Approach
Outcome
Design and develop a system that tracks the health, consistency, and relevance of relationships. At the same time, make sure that system fits with the larger ecosystem and design of the app.
Creating Peaple has taught me how to adapt to unforeseen circumstances, up-skill quickly to achieve goals, be resilient when faced with seemingly endless problems, leverage the support network around me, trust my work, and be proud of what I can create.
